Privacy Policy (Tech Generation Brands)

Effective date: 19 January 2026

Last updated: 19 January 2026

1) Who we are

This Privacy Policy applies to Tech Generation Ltd and the brands it operates, including:

  • Tech Generation (techgeneration.uk)
  • Pressific (pressific.com)
  • Fusion Bear (fusionbear.com)
  • Clougency (clougency.com and related dashboards)
  • Biznific (biznific.com)

Unless stated otherwise for a specific service, Tech Generation Ltd is the Data Controller for personal data collected via these websites and services. 

How to contact us about privacy: accounts@techgeneration.uk


2) What this policy covers

This policy covers:

  • Our websites that link to this policy
  • Enquiries (forms, email, phone)
  • Client onboarding and service delivery (including hosting, maintenance, and SaaS tools)
  • Billing and administration
  • Support interactions
  • Cookies, pixels, analytics, embedded content, and affiliate tracking on our sites

It doesn’t cover third-party sites you visit via links from our sites — those third parties run under their own policies. 


3) Personal data we collect

Depending on how you interact with us, we may collect:

A. Contact and business details

  • Name, work email, phone number, company name, role (if provided)
  • The contents of messages you send us (including attachments)

B. Account and service data

  • Account details (where you create a login)
  • Service configuration data needed to deliver what you requested
  • Support history and service communications

C. Billing and admin

  • Billing contact details, invoices, payment status, transaction references We do not store full card details on our systems; card payments are handled by payment processors. 

D. Technical and usage data

  • IP address, browser/device type, operating system
  • Pages visited, timestamps, referral source
  • Cookie and pixel identifiers (where enabled)

E. Calls

  • Phone calls may be recorded for training, compliance, and clarity. 

4) How we use your data

We use personal data to:

  • Respond to enquiries and provide support
  • Provide and operate our services (including delivering contracted work) 
  • Take payment, issue invoices, and manage accounts
  • Maintain security, prevent fraud, and investigate issues 
  • Improve website performance and user experience (analytics) 
  • Measure marketing performance and improve ad relevance (where consent is required and provided)

5) Lawful bases (UK GDPR)

We process personal data under one or more of these bases:

  • Contract (to provide services you request)
  • Legitimate interests (security, service improvement, fraud prevention, internal admin)
  • Legal obligation (tax/accounting and compliance)
  • Consent (non-essential cookies/pixels and certain marketing activity)

6) Cookies, Meta Pixel, analytics, embedded content, and affiliate links

Our sites use cookies and similar technologies (including pixels) for:

Essential

  • Security, session management, site functionality

Analytics / performance

  • To understand how visitors use our sites and improve performance (for example via analytics and CDN/security tooling). 

Marketing (Meta Pixel)

  • We use Meta (Facebook/Instagram) Pixel across our brand sites to measure advertising performance, build audiences, and improve ad relevance.
  • Where required, marketing cookies/pixels are only enabled after you provide consent via our cookie controls. (UK guidance treats marketing/behavioural tracking cookies as non-essential.) 

Affiliate links (Amazon and Impact)

Some blog posts and pages contain affiliate links, including:

  • Amazon Associates links (we display the required affiliate disclosure where relevant) 
  • Links tracked via Impact (affiliate tracking) 

If you click an affiliate link, tracking may be used to attribute the referral (this can involve cookies or similar technologies, depending on the setup and your consent choices).

Embedded content

Some pages may include embedded video (e.g., YouTube/Vimeo) or social media elements. These providers may set cookies or collect usage data when embedded content loads.

Managing cookies

You can control cookies via browser settings and (where implemented) our cookie controls on-site.


7) Who we share data with

We do not sell personal data.

We share data only where needed to run our services and business operations, for example:

Payments

  • Stripe (payment processing for all brands)
  • Banks and financial institutions involved in sending/receiving payments. This can include payer/payee name, business name, transaction references, and amounts as part of standard payment processing.

Accounting / invoicing

  • Xero (accounting)
  • Zoho (invoicing and invoice processing)
  • Our UK-based accountancy firm (accounting, tax, and compliance support)

Hosting / infrastructure / security

  • Hosting, infrastructure, monitoring, email, and CDN/security providers used to deliver and protect services.

We use contractual safeguards where suppliers act as processors on our behalf. 

Business changes

If Tech Generation Ltd is involved in a merger, acquisition, or sale of assets, personal data may be transferred as part of that transaction. 


8) International transfers

Our services are primarily run from the UK/EU, but some suppliers may process data outside the UK. Where international transfers apply, we use appropriate safeguards.


9) AI-assisted processing (customer communications)

We may use AI tools to help with customer communications (for example: drafting replies, summarising long threads, improving clarity, and triage). This is used to support service delivery and admin efficiency.


10) Client feedback and social media

When you provide feedback or a testimonial about our services, we may publish it on our websites and/or social media. We may publish it with your name, company name, and (where appropriate) a company logo or a small photo. We only use a logo or photo where it is already publicly available (for example on a company website or public social profile). 


11) Data retention

We keep personal data only as long as needed for the purposes above, including:

  • Keeping invoice and tax-related records for the legally required period
  • Keeping service records and logs as needed for service delivery, security, and troubleshooting

If you cancel services, we aim to delete personal data within a reasonable timeframe, except where we need to retain it for legal, regulatory, fraud-prevention, dispute, or accounting reasons. 


12) Security

We use reasonable technical and organisational measures to protect personal data, including access controls and appropriate safeguards. No online system can guarantee absolute security. 


13) Your rights

Subject to legal limits, you can request:

  • Access to your personal data
  • Correction of inaccurate data
  • Deletion (where applicable)
  • Restriction or objection to processing
  • Data portability (where applicable)
  • Withdrawal of consent (where processing is based on consent)

Contact: accounts@techgeneration.uk

You can also complain to the Information Commissioner’s Office (ICO)


14) Children

Our services are business-focused and not intended for children. If we discover we’ve collected children’s personal data inadvertently, we will take steps to remove it. 


15) Changes to this policy

We may update this policy from time to time. We’ll update the “Last updated” date at the top and publish changes on this page.